Is email marketing taking up too much of your time and energy? Here are five ways to simplify your workflow – and still make sales with email.

Discover whether email marketing is still a vital tool for SMEs in a rapidly changing digital landscape. Explore the latest ...

One method of engagement-based segmentation—sunsetting—focuses on mitigating ... you can segment and exclude the unengaged within your email marketing platform without unsubscribing them. That gives ...

The popularity of account-based marketing in B2B is increasing—for good reason. It's highly effective because it relies on communication that targets carefully and narrowly defined audience groups ...

Sends high volume personalized nurture emails from individual email addresses rather than a bulk service for greater trust, ...