You don’t need a magic wand to recreate celebrities' lush lash looks — just try a swipe of one of the many mascaras stars ...

Ilia Beauty just launched a brown version of its Limitless Lash Mascara, which has sold over six million units, according to ...

After years of lash lifts, extensions, and false lashes, could it finally be time to let our natural lashes breathe?

The key to a sultry yet subtle makeup look? Brown eyeliner — a trend that's just been embraced by Hailey Bieber.

It made my lashes look longer and shinier with legit zero clumps.

Preservatives are important ingredients to prevent bacteria and mold from invading your tube (or worse, your eyeballs). So even though the phrases “clean” and “paraben-free” often get tossed around in ...

Once you get the hang of the wand (and I promise, you will), Refy’s Lash Sculpt really is quite brilliant. It defines and lifts with zero smudging or flaking, holds up impressively throughout the day, ...

There are plenty of cult mascaras out there to choose from, like Benefit's Big Lil Lash Fan Fanning & Volumising Fan Fest ...

Lengthening mascaras create longer, fuller lashes by lifting and defining each strand, enhancing your eyes and overall look.

In addition to making some of the top-rated mascaras on the market, Lancôme’s famed for its fragrances; Olivia Rodrigo ...