To combine colors, artists and designers often use a tool called color wheel. A color wheel. There are a few ways you can use the science of color theory to combine different colors for your designs.

Colors in and of themselves have a lot of personality. In fact 80 % of consumers say that color increases brand recognition. The Logo Company studied the colors of the logos of a handful of ...

Color is one of the most powerful tools in branding, but most businesses overlook how context alters its impact. New research shows that logo colors don’t communicate in isolation: background color, ...