Maybelline has a new skin primer on the market called the Grippy Serum Hydrating Grip Primer Makeup and the skincare-inspired ...

If you're still deciding what to wear to Coachella or what to wear to Stagecoach, don't forget your makeup and hair looks are ...

However, Milk Makeup’s Hydro Grip Primer is one of the few that gets the job done. Most beauty veterans will recognize this name as it is award-winning, extremely viral, and consistently called ...

If you’ve read thus far, the e.l.f. Power Grip deserves a spot in your shopping cart (just tap the button to buy!!). At only £8.99 in the Spring Sale, it’s the perf chance to stock up if you already ...

After years of secret swatching and shade tweaking, Milk Makeup’s latest launch is finally here: Meet the HydroGrip 12-Hour Gel Tint.