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Nike’s Sales Fall 10%. It’s Working Off a Jordan Hangover.
Nike’s limited-run Air Jordan sneakers are some of its most profitable products because they can sell for up to $200. Nike made about ... the Air Max DN. In recent months, only about 20% of ...
Business Insider3y
How Nike Air Jordans started sneaker culture and made sneakers luxury
But that wasn't the only unusual decision Nike made while launching the Air Jordan brand. The Air Jordan 1 swapped the standard white upper for a black one, which violated the NBA's uniform policy ...