If you're a big Lay's fan, then you probably remember when the brand decided to launch the Fried Pickle Ranch flavor a few years back. Shoppers went wild over this appetizer-inspired snack ...

Snack FOMO, social media speculation, and the psychology of scarcity have created a new system where the internet determines what’s worth chasing. Dill Pickle Flaming Hot Cheetos might be the snack of ...