Amazon's Prime Video set a new NFL streaming record, drawing 31.61 million viewers with a wild card playoff game between Chicago and Green Bay.

The game drew more than 31 million viewers, becoming the most-streamed NFL contest in history. The NFL is always the biggest driver of ratings on TV, and its success is translating to streaming services as well.

Prime Video's broadcast Saturday averaged 31.61 million viewers, making it the most streamed NFL game ever. The previous record was set on Christmas Day, when the Lions-Vikings game drew 27.52 million viewers on Netflix.

Al Michaels will be back in the booth in 2026 as the NFL announced he will return as the Prime Video play-by-play broadcaster.

Amazon Prime Video confirmed to The Athletic ’s Andrew Marchand that Michaels will be back in the booth for Prime Video during the 2026 NFL season. That Michaels will be back calling games shouldn’t surprise anyone who’s heard him talk lately. On the “SI Media With Jimmy Traina” podcast, Michaels made it clear that the passion still exists.

Fox led the weekend with 41 million viewers for the Eagles-49ers matchup; the Packers-Bears game on Prime Video was the most streamed NFL game ever

Michaels has served as the lead play-by-play voice for Prime Video's Thursday Night Football package since it began in 2022. He and partner Kirk Herbstreit have established a chemistry that will continue to evolve for at least one more year.

The NFL sent a clear signal that streaming is a priority for the present and future of its media rights with the Green Bay Packers-Chicago Bears Wild Card game on Prime Video.

Prime Video’s telecast of the Chicago Bears’ comeback victory over the Green Bay Packers averaged 31.61 million viewers, the largest audience to date for a streaming-exclusive NFL game. The previous record — which stood for all of 16 days — was 27.52 million for Netflix’s Christmas telecast of a game between the Detroit Lions and Minnesota Vikings.