The luxury goods conglomerate's partnership with the high-profile series will maintain each side's high value image.

The timepiece will include a tourbillon-powered chronograph, and will be limited to 500 pieces. It drops in November.

Now, that has been officially confirmed – with a slight twist. The TAG Heuer parent company, LVMH, has today announced the ...

TAG Heuer has been making watches since 1860. Like other storied watchmakers (think Rolex and Breitling), TAG Heuer watches ...

Since Rolex first partnered with F1 in 2013, the brand’s presence has become synonymous with the sport, with its green and ...

As a continuous representation of the racing heritage of the Swiss brand, and a second chapter in the Racing Monaco series, ...

The partnership, which will officially launch at the start of next F1 season, will include “hospitality, bespoke activations, ...

LVMH will become a Global Partner of Formula 1 starting from 2025. The decade-long agreement will involve several of the ...

It has long been said that Rolex’s association with Formula 1 is one of the greatest marketing partnerships of the 21st ...

Bernard Arnault is firmly in the luxury industry’s driver’s seat with LVMH Moet Hennessy Louis Vuitton SE’s sponsorship of F1 ...

Quick Summary LVMH will sponsor the Formula 1 racing series for ten years. Starting with the 2025 season, expect to see brands like TAG Heuer, Louis Vuitton and Moët Hennessy around the circuit.