Genesis has made a bold move to shatter the long-held notion that luxury means imported. Going beyond sales numbers, the ...

A bright orange livery and a striking light signature highlight the design of Genesis Magma Racing's first full-scale car.

Genesis, the luxury arm of Hyundai, has never been one to shy away from bold ideas. At the 2025 New York International Auto ...

Genesis has premiered a full-scale display of its GMR-001 Hypercar that marks the brand’s entry into FIA World Endurance and ...

Does it continue as a value proposition compared with its German rivals, or does it push upmarket in search of higher margins?

In a slightly different way than the year before, Genesis took the same slab of real estate in the Jacob K. Javits as last ...

The X Gran Equator, which makes its debut at the 2025 New York Auto Show, illustrates a new design direction for Genesis: ...

While Choi said that Genesis was "not changing any EVs, [or] the electrification strategy," the company was reacting. "We've ...

Genesis was initially launched as a Hyundai vehicle model - the Genesis sedan in 2004 - but in 2015, it became a standalone ...

Genesis' new X Gran Equator Concept is a mashup of current Genesis design themes, off-road-esque styling attributes and ...

The rugged Genesis X Gran Equator Concept previews the brand''''s upcoming luxury off-roader that will take on the likes of ...

Genesis is taking on several ambitious new focuses during a time of excessive upheaval in the automotive industry, and for now it's full steam ahead.