One of the biggest criticisms faced by AEW in 2024 is that the promotion has not done enough to try and change its ways to combat the falling interest, declining viewership, and the drop in live attendances,

When Tony Khan announced that the Costco Guys would go from being ringside guys at AEW All Out to featured performers on Full Gear Zero Hour, it divided the internet. On one hand, the opportunity was set up perfectly;

Big Boom AJ suffered an injury at AEW Full Gear. AJ faced QT Marshall on the Zero Hour pre-show, and he emerged victorious. The Rizzler and Big Justice of The Costco Guys got involved in the match as well.

Big Boom AJ explains how his match against QT Marshall at AEW Full Gear came together with some help from his opponent.

Asked if he would consider returning to AEW at some point in the future during the Full Gear media scrum, AJ didn't even have a chance to answer, as Tony Khan made it abundantly clear that he wants to be in the Costco Guys business long-term. “Please come back,” Khan begged.

The Costgo Guys appeared on AEW Dynamite, and they announced that The Rizzler is coming to AEW Full Gear. “Big Boom” AJ and “Big Justice” of The Costco Guys made their AEW Dynamite debut on the November 20 episode.

Ahead of the AEW Full Gear 2024 pay-per-view, during Zero Hour, "Big Boom AJ" of the Costco Guys took on QT Marshall in a match that in some ways overshadowed the rest of the event, with the general reception to the final product being positive. However, could there be a future for AJ to compete on a more regular schedule in the promotion?

Working with Costco Guys AJ and Big Justice has taught Tony Khan “so much” about marketing. This weekend, 48-year-old AJ Befumo — a former indie wrestler — will return to the ring for a match