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As far as lead magnets go, an ebook is a great one. A well-written, well-designed, optimized ebook can be an enticing appetizer for your audience. It’s a complete example of your brand voice, ...

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eBooks are quick and convenient, but some books still haven't made the leap to digital. For these, you can make your own ...

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Turn your Pages document into a stunning ebook. Image: Graham Bower/Cult of Mac Creating a killer app isn’t the only way to make an honest buck in the Apple ecosystem. You can publish an ebook quickly ...