More than a high-speed automation tool, artificial intelligence is becoming a safe testing ground where brands can rehearse ...

AI tools powered by high-quality data are transforming CRM into a revenue-driving engine. When marketing, sales, and service align, real ROI follows. The challenge is to provide timely and relevant ...

Despite increased spending by many businesses, 2025 looks like a lackluster year for customer experience (CX) quality, according to Forrester Research. “For most brands, 2025 will be another year of ...

Remember when marketing budgets seemed endless and generating leads came easier? Those days might seem distant as resources shrink and sales targets escalate. Yet, budget cuts can offer your team a ...

Salesforce used Dreamforce 2025 to do more than launch products. It declared a philosophical shift in how companies will operate — what Salesforce’s longtime CEO Marc Benioff called the “agentic ...

Intuit’s new all-in-one platform introduces significant features to help businesses and accounting firms enhance AI-powered financial management in the new year. In announcing the new product at this ...

OpenAI’s innovative artificial intelligence breakthrough with ChatGPT presents advancements in retail marketing and uplifting improvements in customer experience (CX) solutions. Launched by OpenAI in ...

Crescendo is throwing out the old customer service playbook. By combining human expertise with its expanded agentic AI platform, the company is turning customer experience (CX) from a cost center into ...

CRM users in 2025 could easily describe their experiences as a struggle to extract real, tangible value from sophisticated systems, often hampered by fundamental human and operational issues. Whether ...

I’ll admit it, it was love at first sight when I purchased my first MacBook. It was my iPhone that prompted my decision to give up years of PC efficiencies and dive head-first into learning a new ...

The retail industry is undergoing a significant transformation driven by the increasing adoption of artificial intelligence. A recent Metrigy study found that 34% of retailers believe this year will ...

Dealing with supply chain breakdowns and product delivery logistics is a worsening problem, especially for e-commerce retailers. But physical store merchants are also heavily impacted. Solving the ...