Google has introduced a new augmented reality (AR) feature in Google Maps, allowing users worldwide to explore Paris’s most iconic landmarks interactively.

A week ago, I placed an ottoman onto the floor of a showroom and quickly upholstered it in a patterned fabric. But the ...

What is AR Shopping? Augmented Reality (AR) shopping is a new way to shop that lets you try products virtually before buying them. Using your smartphone or tablet, you can see how a product will look ...

WHAT: Grey Cup football fans can capture moments with their CFL heroes at the World Vision Canada booth through an immersive, augmented reality (AR) experience. Using AR, football fans will ...

With advancements in eye tracking and passthrough technology, VR is merging with spatial computing, bringing augmented reality overlays to your surroundings—whether you’re at home or on the go ...

Creative Repute is set to revolutionize print marketing with the launch of its Augmented Reality (AR) Flyer Design service.

Twelve South Africans have been selected for the French Institute of South Africa’s Unrecorded Voices programme.

If you’re into pushing tech boundaries from home, this one’s for you. Redditor [mi_kotalik] has crafted ‘Zero’, a custom pair ...

Walt Disney is forming a new group to coordinate the company's use of emerging technologies such as artificial intelligence and mixed reality, as the media giant explores applications across its film, ...

As an encapsulation of 21st-century womanhood, it’s almost too on the nose: a discordant jumble of feminist ideals, branded ...

Walt Disney is forming a new unit to coordinate the company's use of emerging technologies such as artificial intelligence and mixed reality, as the media giant explores applications across its film, ...

Various divisions within Disney are exploring applications for augmented reality, which places digital elements into the real world, virtual reality, which immerses the user in a simulated ...