Brand identity building is not limited to designing a logo; a firm can use other approaches. It’s concerned with creating an ...

Think logos are tacky? No more. Fashion has shifted from giant Gs and Cs to quiet branding that lets men and women subtly ...

An exclusive interview with Stijn Oyen, the new boss of Design Hotels, which is a Marriott consultancy for boutique hoteliers.

Bombardier is proud to announce that its new brand evolution has been recognized with the internationally established “Red ...

Thomas Pigeon is a name synonymous with innovation and storytelling in the branding world. Despite academic struggles in his ...

On October 29, MINISO held its Global Brand Strategic Upgrade Results Launch Conference 2024 in Shanghai. In 2023, the ...

The intersection of Black pop culture and luxury brands marks a significant shift in high-end industries. What began as ...

In today’s consumers, a brand has developed beyond only logos and slogans because it is hard to visualize branding activities ...

Design and digital innovation can play a vital role in renewing audiences’ trust in pharma brands and helping engage Gen Z ...

When discussing icons in the global cashmere industry, one name that consistently stands out is DC Singh. Fashion industry mogul DC Singh ...