So reads an advertisement for BulletBlocker, a company selling bulletproof backpacks and other body ... Of course, Williams claims he just wants to keep kids safe. "We want to be sensitive to ...

And MC Armor Company, which makes "ballistic-proof personal protective ... been looking at and purchasing a bulletproof backpack insert. MC Armor products for kids are "approved and designed ...

Fox Business used the song when introducing an item about bullet proof school backpacks and clothing. It comes after several recent fatal shootings in US schools. The singer told Billboard ...