Meghan Markle's lifestyle brand American Riviera Orchard has faced several trademark challenges that have significantly ...

The saying “out with the old and in with the new” does not go well with the recent trend of companies redesigning their once ...

Unique eBike manufacturer Mokwheel has made a quick name for itself by bringing Power Station electric bikes to the ...

Drake University sued DMACC over “D"-style logo post rebrand Likelihood of confusion means DMACC must stop using mark ...

Choosing the right name is one ... for help with the logo, “which, in many cases, can be as important as the name.” Lockhart stresses that choosing a name should be one of the final steps in the ...

Understand the differences between a trade name and a trademark, the different functions they serve, and registration considerations for business owners.

B, San Antonio’s big grocery store chains included Handy Andy, Centeno Super Markets and Piggly Wiggly with beloved mascots.

Vintage Broncos made headlines earlier this year with a new line of body-swapped Broncos, but now Ford has filed suit to shut ...

Concerns about the removal of Confederate General J.E.B. Stuart’s profile from the Town of Stuart’s logo and official imagery ...

The luxury car maker unveiled a confusing, if dramatic, image overhaul, at a press event described as being like a ...

Discover Jaguar new logo featuring a blend of upper and lower case letters. Explore reactions to this rebrand as the company moves into the electric era.

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...