There seems to be a pretty large market for even a very pricey mount. A new report estimates Blizzard banked over $15m from a $90 gilded dinosaur.

WoW's $90 Gilded Brutosaur mount brought Blizzard $15-17 million. Discover how FOMO and convenience drove its massive success and debate.

When you first launch World of Warcraft Classic, you’ll quickly come to learn one important thing: gold is the foundation of ...

But that $90 dinosaur mount, temporarily added to the store, which had a huge quality of life feature slapped onto the side? It's the most brazenly, transparently-engineered micro ...

There is a new rocket mount available during this year's Lunar Festival in World of Warcraft, and all it takes to earn is a ...

When World of Warcraft revealed the Trader’s Gilded Brutosaur mount, there was quite a wide variety of responses.

Blizzard has unveiled the second anniversary of World of Warcraft ’s Trading Post, offering bonuses and exclusive rewards.

World of Warcraft has been open for exploration for 20 years, building up a collection of thousands of items. Here's how to ...

World of Warcraft commemorates the second year of the Trading Post with new, thematic rewards for players to earn throughout February.

The WoW Lunar Festival has begun, bringing a wide assortment of rewards you can purchase with gold, silver, and Coins of Ancestry! Whether you want to buy fireworks to set off anytime you want, a cool ...