By stimulating certain cones with extreme precision, scientists can help humans perceive a new color that defies all ...

Optical illusions are a simple yet effective way to check how well you can think critically and observe closely. While some ...

Optical illusions engage the brain, revealing fluid intelligence skills like pattern recognition and problem-solving. Quick ...

Now science wants to tell us that it's merely an optical illusion? That's the suggestion behind the argument that purple ...

Optical illusions occur because of the way our brain processes visual information. The human vision system is complex but not ...

"Matte eyeshadows are a hooded eye's best friend!" explains Natalie Dresher, New York City-based makeup artist who has worked ...

A twitch or glance away shattered the illusion ... researchers could simulate eye diseases, such as macular degeneration, and test therapies in real time. For color-blind individuals, Oz might ...

The Sun appears yellow from Earth due to atmospheric scattering, but in reality, it's a white star emitting all visible ...

Challenging the outdated notion that older women should automatically opt for short haircuts, this article celebrates the ...

“Mind/Matter: The Neuroscience of Perception, Attention and Memory” is the first temporary exhibit the Peabody Museum has ...

We can all agree that spring is the perfect picnic season, and this set from @madnails.ut is perfect for picnics! The cute ...