The moves, announced at this week’s SAP Global Partner Summit, include a new go-to-market and revenue-share plan for partners, a new dashboard for tracking partner interactions with SAP and ...

Zscaler, Inc.'s growth is fueled by GenAI adoption, reshoring trends, and zero trust security. Click for my updated look at ...

The data analytics software developer is shifting its go-to-market strategy to a more partner-centric motion in a move to accelerate Alteryx platform sales for enterprise-scale deployments.

Some 40% of respondents say they define "go-to-market" as taking a new product to market ... are using account data such as intent and technographics as part of their GTM strategy to prioritize ...