While some liquid formulas are certainly worth your purchase, always finish off with sweeps of powder blush to set everything ...

It’s lightweight and lasts all day without feeling heavy or cakey. The semi-matte finish keeps my skin looking fresh and ...

Kosas was founded back in 2015 by Sheena Zadeh, who used her biological sciences degree to create cosmetics that nourish ...

Shop all the products we're presently obsessing over, from the makeup remover our beauty director used to the last drop to ...

Paid cosmetics offer no benefit to gameplay, making them a hard sell for many gamers. Other players typically don't care ...

Merit Beauty is for the girls (and guys) that don’t like to do too much. The brand, which launched in January 2021, has ...

Ezgi Aslan, 21, said she believed the ancient beauty rituals strengthened the skin itself, more so than modern products.

Now more than ever our goal is to spread the pure happiness that comes from using a good product. It’s about the special ...

Give the gift of beauty with these Sephora Favorites sets, featuring the retailer's most popular products — details here ...

The star has been promoting her new Netflix documentary Martha, which chronicles Stewart's life and career as America's first ...

For its fiscal second quarter, ended Sept. 30, e.l.f. Beauty sales soared 40% year over year to $301.1 million, easily ...