In a crowded digital landscape, it's the brands that strike an emotional chord with customers that are best poised to win.

VIIRL Marketing, a digital marketing agency and software company, is pleased to announce the acquisition of the Yelp Division ...

Startups are betting that AI agents-technology that carries out tasks on behalf of humans-can take over the unglamorous grunt work of ad operations, and investors are buying in. This year alone saw a ...

New NYU research shows Adblock Plus’s Acceptable Ads may expose you to 13.6% more deceptive, annoying, or manipulative ads ...

Mattel has introduced its first Barbie doll with representing someone with Type 1 diabetes. The doll, part of the ...

Netflix announced on Wednesday that “Queer Eye” – the life improvement and makeover show that sees five LGBTQ+ advisors ...

Samsung on Wednesday announced three new foldable phones in its latest push to popularize what the company believes is the ...

A strong sports advertising strategy aligns business objectives with the passions of athletes and fans. Marketers must stay ...

Optimizing designs for user engagement undermines mental health and society. Social media sites favor hype and scandal over factual accuracy, and public manipulation over designing for safety, privacy ...

Every design choice that social media platforms make nudges users toward certain actions, values and emotional states.Author Lisa Schirch Professor ...

Build a high-performing online store with Elementor. Learn how design, trust, and strategy work together to boost conversions ...

Tired of wasting money on digital marketing that doesn't work? You're not alone. Many businesses launch websites, run ads, ...