In creating a brand, or "branding," a business is managing the effect that the product or service is having on the customer.

Tennessee-Based Company Will Have Exclusive Rights to Produce a Range of Merchandise, Including Tents, Chairs, Soft-Sided Coolers, and More, for Jackson State University ...

In a world constantly chasing the new, it’s fascinating to look back at the origins of what we now consider iconic. The logos ...

This collaboration marks an exciting milestone as Blue Star Foods Corp expands its portfolio with the development and nationwide distribution of two prominent brand lines: Wicked Tuna Seafood and Toby ...

Her brand has been severely damaged as a result of being involved with AEW television." [1:56:23 – 1:56:39] Triple H replaced his father-in-law Vince McMahon as WWE's head of creative in July 2022.

MANILA, Philippines — Brands offered by the Gokongwei-led food and beverage firm Universal Robina Corp. (URC) remain top of mind among Filipino consumers. Brand consulting firm Kantar Group’s ...

For all latest news, follow The Daily Star's Google News channel ... how the current interim government wants to turn BPL into a brand and how Chief Adviser Professor Muhammad Yunus is leading ...

Sex Education star Ant Lexa has hailed an all-natural skincare brand for helping her relieve topical steroid withdrawal syndrome (TSW). The condition can happen to people who have been using ...

I don't see how you do that - it's a pretty unpolishable turd to be frank.' The Succession star said: 'I don't buy it. I don't buy any of it, and... it's a very hard thing for Boris to talk about. ' ...

Waitrose has enlisted the help of a star-studded cast to make its brand new ‘whodunnit’ Christmas advert. The first instalment of the two-part campaign is entitled “Sweet Suspicion ...