In creating a brand, or "branding," a business is managing the effect that the product or service is having on the customer.

Tennessee-Based Company Will Have Exclusive Rights to Produce a Range of Merchandise, Including Tents, Chairs, Soft-Sided Coolers, and More, for Jackson State University ...

In a world constantly chasing the new, it’s fascinating to look back at the origins of what we now consider iconic. The logos ...

This collaboration marks an exciting milestone as Blue Star Foods Corp expands its portfolio with the development and nationwide distribution of two prominent brand lines: Wicked Tuna Seafood and Toby ...

What qualifies a brand as one of the best clothing brands for men, especially in such a crowded market? It’s simple, really: The best brands fill an essential need by doing one thing–or several things ...

Like plenty of other golf labels, Students offers a solid mix of logo-adorned polos and caps, but the coolest clothing the brand sells are the wild-style tees that would never make it past the ...

Limited Too’s colorful, girly clothing defined childhood for many American Millennials. Now, the brand is back — this time, for adults. The brand, which first shuttered back in 2008 amid ...

Her brand has been severely damaged as a result of being involved with AEW television." [1:56:23 – 1:56:39] Triple H replaced his father-in-law Vince McMahon as WWE's head of creative in July 2022.

Qurate Retail Inc. Series B-2.20% $202.48M Qurate Retail Inc. Series A-6.21% $202.48M ...

MANILA, Philippines — Brands offered by the Gokongwei-led food and beverage firm Universal Robina Corp. (URC) remain top of mind among Filipino consumers. Brand consulting firm Kantar Group’s ...