Walmart and NBCU have worked together in the past to promote interactive shopping. Walmart helped launch “Must Shop TV,” an ...

Starting Thanksgiving night, linear and streaming viewers will be able to shop for retail giant’s products during live sports ...

Walmart Connect is bringing its retail media offering to linear TV for the first time to reach shoppers gearing up for the ...

The partnership kicks off this Thanksgiving ahead of the biggest retail weekend of the year; it spans linear and streaming ad ...

along with growth in Walmart’s advertising and third-party marketplace businesses. Walmart shoppers have also been willing to ...

On-screen QR code to guide linear and streaming viewers towards retailer’s online store during commercial breaks.

Walmart, the world’s largest retailer, is rolling back its diversity, equity and inclusion policies, joining a list of major ...