NBCU, Walmart Kick Off Shoppable Ads in Thanksgiving Football
Walmart and NBCU have worked together in the past to promote interactive shopping. Walmart helped launch “Must Shop TV,” an ...
We’re Obsessed With These Hilarious Ads Starring Some of Your Favorite Celebs
Leading up to Black Friday, Walmart has dropped a hilarious new ad campaign called Deals of Desire with two- to three-minute episodes starring celebrities.
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Walmart, NBCU beef up shoppable ads, measurement ahead of retail spree
Beyond promoting Walmart as a holiday destination, the ads will feature brands from categories like CPG. NBCU and Walmart are promising closed-loop measurement for sales attribution.
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NBCU & Walmart Launch New Shoppable Experiences In Live Sports Across Linear & Streaming Ad Inventory
The partnership kicks off this Thanksgiving ahead of the biggest retail weekend of the year; it spans linear and streaming ad ...