Data has become the lifeline of our increasingly interconnected world and a crucial lever for driving customer experience.

Building a customer data strategy doesn’t just require collecting as much information as possible or having fancy dashboards that look great in meetings. It’s also essential to collect the ...

By consolidating fragmented information into a single, unified view, organizations can enhance customer relationships, ...

COMMISSIONED: The new year has arrived, bringing with it the usual resolutions: get fitter, read more books, maybe finally tackle that ever-growing email ...

Sales professionals today find themselves navigating a dynamic and ever-changing landscape. Platforms like LinkedIn’s Sales ...

Developing an effective data management strategy can give businesses a competitive advantage and strengthen customer-facing and internal operations. While data management is critical, organizing a ...

Module 2: Product Data Frameworks and Workflows You will analyze and apply two key frameworks for your data strategy which will help you develop a data mindset and move towards your data vision Our ...

In today’s digital world, organizations are focusing on monetizing data as an asset. To achieve this, there needs to be a deliberate business strategy on how to leverage the technology ...

As AI becomes increasingly prominent, organizations must adopt better data practices to set themselves up for success with new technologies. An ineffective data strategy can result in lost sales ...