This is a proposed naming-rights deal, which means very little is going to change from the customers' point of view.

Diamond — the parent company of Blues regional telecaster Bally Sports Midwest — has been in bankruptcy proceedings since ...

Bankrupt sports broadcaster Diamond Sports Group is seeking court permission to re-brand its network of Bally Sports local ...

Diamond said in a Tuesday court filing that it needs to rebrand now, at the start of the NHL and NBA seasons, because its ...

After years of uncertainty surrounding the fate of the Bally Sports regional sports networks, a new company has stepped up to ...

As the NHL and the NBA seasons get underway, according to CNBC Sports, Bally Sports’ parent company Diamond Sports Group, ...

Per reporting from Tony Paul in The Detroit News, Bally Sports Detroit—which broadcasts Detroit Red Wings games, in addition ...

Diamond Sports Group’s request to rebrand its Bally Sports RSNs as FanDuel Sports was approved by U.S. bankruptcy judge ...

The naming rights to the Bally Sports regional networks will change hands. The only questions involve a matter of when, and to what. The latter question was pot ...

FanDuel is set take over branding of the current Bally Sports RSNs with content and advertising as part of the deal.

Diamond Sports Group is moving forward with plans to rebrand its regional sports networks (RSNs) ... Read More ...

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