For Kyle Barz, senior director of enterprise architecture at Mars, many of these sentiments ring true. He noted that going into next year, there will be a significant investment going toward digital ...

This builds on additional capabilities established early on in the partnership that bring together AI, data, and CRM functionality, including subscription management and consolidated CRM, commerce, ...

He joined the company from Designer Brands, where he most recently served as vice president and general manager for the company’s new and owned brands division, which includes Hush Puppies, Crown ...

Tost joins other manufacturers that are bolstering marketing efforts with QR-enabled and AI-driven experiences. For example, Cognac brand D’ussé embarked on its biggest investment in tech experiences ...

Help us celebrate excellence in data-driven innovation! CGT is excited to announce the inaugural Data Leadership Awards, which will recognize outstanding leaders in the consumer goods and retail ...

The respondents were primarily employing the technology to improve their communication and boost productivity, with 88% saying that AI can help them strike the right tone when writing an email and ...

Looking ahead, three main developments are anticipated in retail. First, while e-commerce is expected to continue to grow at a steady pace, it is currently hovering around 16% of total retail sales, ...

PepsiCo expects the deals, which should close by the end of this year, to help it accelerate innovation meeting the growing demand for “positive choices” from North American consumers, as well as ...

Olivier Mignot, global head of quality management at Nestlé, previously said digital HACCP tools can help the company quickly adjust or make changes within its food systems to prevent issues. As the ...

Manufacturer of consumer health products Haleon has hired Joe Sta-Romana as its chief customer officer for its U.S. business. Get the details. Wolverine World Wide’s Work Group Gets New Chief Product ...

To drive optimal product placement and management on store shelves, CPG manufacturers must prioritize data-driven decisions that enhance sales, profitability, and consumer satisfaction. By ...

PepsiCo is expanding its healthier snack portfolio by becoming the sole owner of dip and spread companies Sabra Dipping Company and Obela. General Mills will purchase Whitebridge Pet Brands’ North ...