The activation will be live in Birmingham’s Bullring and London Kings Cross station. by Charlotte Rawlings ...

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The founder and former CEO of WPP weighs in on CEO appointment. by Beau Jackson ...

Hosted by tech editor Lucy Shelley, Campaign's media editor Beau Jackson and deputy creativity and culture editor Charlotte ...

Better connections. Deeper understanding. Greater impact. Because when the right message meets the right audience, in the ...

As advertisers demand more control, transparency and results, The Trade Desk’s UK VP Phil Duffield argues that the open ...

In today’s uncertain economic environment, advertisers want scale and measurable outcomes. That’s why many now prioritise performance marketing – leaning heavily on search and social despite the cost, ...

Let AI be the 'co-pilot' – not the creative director AI should support creative thinking, not steer it. Brands that forget this risk sounding like everyone else ...

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It follows a debate between the two organisations on LinkedIn. by Gurjit Degun ...

‘Followers store’ won a bronze Lion in the Brand Experience and Activation category.