Despite consulting a designer, planning for weeks, and investing a lot of money, there are five major things I regret about ...

A logo isn’t just a graphic—it’s the heart of a brand, encapsulating its values, vision, and essence. It’s the visual cue ...

Genesis is preparing to launch its new ultra-luxury GV90 electric SUV. After the first prototypes were caught near Hyundai’s ...

At the top of the list is the recent Jaguar rebrand, obviously. This is probably what prompted the post, and it's well ...

Created by award-winning global brand design agency Design Bridge and Partners, the new identity started by dissecting the ...

In a world constantly chasing the new, it’s fascinating to look back at the origins of what we now consider iconic. The logos ...

Media outlets endured an hour of marketing waffle, during which they were introduced to the company’s bizarre new logo and branding, as well as the concept set to debut on December 2 ...