A step-by-step framework helping brands plan, execute, and manage promotional campaigns with greater consistency, ...

Front Row Group, a full-service agency specializing in e-commerce growth and Amazon marketplace management for beauty, health ...

The Kallang Group has appointed Michelle Yip as its group head, brand, marketing and communications. In the newly role, Yip ...

Bipartisan farming advocates are concerned the industry could “collapse” in the near future, with the combination of a ...

As Super Bowl Sunday approaches, the battle off the field for advertisers to win over 120 million-plus viewers will be just ...

Social media marketing is shifting to niche platforms, short-form video, influencer partnerships and AI tools — demanding agility and authenticity from brands.

Finally, one of the most powerful strategies is collaboration. Working with experienced book marketing professionals, like The Book Writing Group, allows authors to leverage expertise they might not ...

In Elevating Jachetti, the PR M&A Firm Plans to Leverage the Ever-Growing Importance of AI, SEO, Social Media, ...

Add Yahoo as a preferred source to see more of our stories on Google. Disney has assembled the Star Destroyer of marketing executives following the elevation of Asad Ayaz to the post of chief ...

LOS ANGELES, Jan 14 (Reuters) - Walt Disney on Wednesday named Asad Ayaz chief marketing and brand officer, where he will oversee ‍a newly created company-wide marketing organization. In his new role, ...

LEAD Marketing Agency has acquired Cull Group, bringing together two long-standing Grand Rapids–based agencies with complementary strengths. GRAND RAPIDS, MI ...

In 2026, influencer marketing budgets are set to grow for another year running. But best practices are evolving, as one-off, pay-to-post influencer deals fail to cut through the noise. Instead, ...