The first-ever cereal mascot was created in the late 1800s, and it's not one of the brightly-colored mascots you're likely to see on cereal boxes today.

Many fans still like the original mascot better and retro Patriots gear with that image still sells well. The Boston Celtics of the National Basketball Association have Lucky the Leprechaun featured ...

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Two women shopping on shelves with the vintage Quaker Oats tins - Fpg/Getty Images ...

Upstart French sales outfit Lucky Number has picked up global sales rights to director Wesley Rodrigues’ “The Bird Kingdom,” backed by French “Flow” producer Sacrebleu Productions and ...

Certain types of cereal can potentially increase the amount of gray matter in the brain and enhance cognition, according to the authors of the new book “Brain Boost: Healthy Habits for a Happier ...

Won first place in headline writing from the 2013 Society for Features Journalism. Duo the owl, the mascot of the Duolingo language-learning app, was recently killed off by the company.

The rumors are true. Duolingo's iconic mascot, known for his silly antics, has passed on. The language-learning app Duolingo announced on Tuesday that its make-believe mascot, Duo the Owl ...

After hours of nail-biting agony, Duolingo users finally have answers to how the brand's beloved make-believe owl mascot named Duo "died" on Tuesday afternoon. The language-learning app shard a ...