Campbell Soup Co. announced its intention to change its name just over two months ago, saying it wanted to instead be known as the (slightly shorter) Campbell’s Co. Shareholders overwhelmingly ...

WCW had a fantastic tag team division throughout its history, but some of the tag team names were simply stupid and laughable ...

A player that delivers theater-worthy audio and video, an AI system that optimizes shipping routes, and other bright ideas.

Before choosing a business name, figure out what you want to be known for. And then choose a name that reflects that quality.