Bentley has updated its emblem for just the fifth time since its founding in 1919, and without breaking hard from 106 years ...

But let's talk about circles in logo design. I don't mean circular logos or roundels, of which there are plenty of great designs, but the tendency for graphic designers to place c ...

The most egregious example is when, in 2008, Pepsi apparently spent one million on a logo redesign that moved the red and blue lines of the logo slightly.

The stunt was timed to coincide with National Fast-Food Day in the US yesterday, but 'Every burger deserves Pepsi' is just the latest push for what's become an ongoing theme that Pepsi has been ...

Oil giant Shell's branding has gradually evolved since the company's founding in 1981, when it was represented by a detailed ...

Although Pepsi has not announced a change to its logo, users were outraged after noticing a blue-and-white redesign on its caps. Israel Hayom could not independently confirm the photos.

Pepsi is taking to the skies to launch its bold new look as part of its "Thirsty for More" campaign. The campaign launches a new era for Pepsi with a new logo and new look, but the same great taste.

According to Emily Zugay, a “self-proclaimed” (and university-trained) graphic designer who parodies company logos on her TikTok with 4.3 million followers, Pepsi’s seemingly absurd brand ...

“Surely this is satire! Pepsi gravitational pull?!” one Reddit user wrote about the 2008 redesign. According to Emily Zugay, a “self-proclaimed” (and university-trained) graphic designer who parodies ...

The impetus for Pepsi’s 2023 redesign is also clear. Despite better-than-expected revenue, sales have been hindered in the U.S. by consumers thrown off by the company’s price increases.