Mouthfeel is the texture and sensation experienced when consuming food and beverages – from how it looks, tastes, sounds and feels in the mouth. Although mouthfeel plays a large role in the taste ...

Tempting treats can be enjoyed without guilt using the "three bites and done" method. This mindful approach, backed by science, suggests most pleasure from food occurs in the first few bites. By ...

New Delhi: The Market Research Society of India (MRSI) session “Winning With The Senses: How Sensory Science Drives Market Success” highlighted how sight, sound, touch, taste and smell shape product ...

LOS ANGELES--(BUSINESS WIRE)--Herbalife Ltd. (NYSE: HLF), a premier health and wellness company, community, and platform, has announced the opening of its new Center of Excellence – Quality Control ...

This public workshop will explore how existing and emerging science, technology, policy, and innovation could be applied toward making foods and diets more healthful. The workshop will also examine ...

The Viticulture and Enology Graduate Group offers advanced studies ranging from the genetics, physiology, and biochemistry of grapevines; the chemistry, microbiology, and sensory science of wines; and ...

The American Chemical Society Publications Division announced the launch of a new peer-reviewed journal, ACS Nutrition Science, to publish breakthroughs in nutritional science, technology, and ...

Sign up for CNN’s Wonder Theory science newsletter. Explore the universe with news on fascinating discoveries, scientific advancements and more. The sensitive ...

KANSAS CITY, Mo. (KCTV) - Summer is right around the corner, which means Science City will soon be one of the most popular destinations in Kansas City. However, not every kid is a fan of large crowds ...

Tanya Fry, a sensory science leader at Dow’s Texas Innovation Center is the recipient of the American Chemical Society’s 2025 National Chemical Technician Award. This award honors excellence and ...