Rapper Snoop Dogg has explained his refusal to endorse a presidential candidate in this year's election, a somewhat surprising turnaround.

Rapper Snoop Dogg says his new jewelry line, Lovechild, “speaks to every element” of who he is at this point in life.

Snoop Dogg officially launched his jewelry collaboration, Lovechild, with Metal Alchemist and gamma. Wednesday night (Nov.13) with a glowing Los Angeles launch party. Ahead of the celebratory festivities,

Hip-hop icon Snoop Dogg expands his brand Dec. 6 with “Lovechild,” a new jewelry collection available through Reeds Jewelers.