Sports Business Journal1d
ESPN says UFC event at Sphere took Herculean production effort, will lead to future innovation
ESPN says that it and UFC learned things about storytelling through hosting the first ever sports competition at the Sphere ...
4 Lessons From Dana White’s UFC Sphere Event In Las Vegas
Dana White has always thrived on pushing boundaries and redefining what's possible. The most recent UFC fight, at the Sphere ...
Brendan Schaub compares UFC 306 at Sphere to Rainforest Cafe: 'Looks f*cking great, but the product is sh*t'
Schaub didn’t attend UFC 306 and saw the event on pay-per-view like most fans. He thought the graphics and production looked cool, which the promotion spent over $20 million, but at the end of the day ...
bjpenn3d
Brendan Schaub slams UFC 306 at ‘Rainforest Cafe’ Las Vegas Sphere: “Looks f*cking great, but the product is s*it!”
While many were fans of the UFC's decision to go to the Las Vegas Sphere on Saturday night, Brendan Schaub wasn't one of them ...
UFC event at Sphere raised bar for what future of combat sports can look like
Days after digesting the UFC’s first and possibly only event at the Sphere, fight fans are still buzzing about the unique the ...
yogonet3d
UFC 306 event at Las Vegas Sphere records highest gross revenue for UFC and venue at $22M
UFC also noted the organization saw the largest merchandise sale in its history. For the Sphere, the event was the debut of the final leg of its three-part strategy for regularly filling the arena.
CBSSports.com4d
UFC 307 -- Alex Pereira vs. Khalil Rountree Jr.: Fight card, date, odds, location, rumors, complete guide
UFC light heavyweight champion Alex Pereira is becoming one of the promotion's more reliable and beloved headliners. Pereira makes his fourth pay-per-view main event walk in 11 months at UFC 307 in ...