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Apple iPhone Sales Shrink Slightly
Apple's iPhone sales during the holiday season slipped despite a highly anticipated AI rollout
Apple on Thursday disclosed its iPhone sales dipped slightly during the holiday-season quarter, signaling a sluggish start to the trendsetting company’s effort to catch up to the rest of Big Tech in the race to bring artificial intelligence to the masses.
Apple iPhone sales dip despite AI rollout
Sales of Apple iPhones dropped the end of last year, as the tech firm's roll out of new artificial intelligence (AI) features was met with a lukewarm response. Chief executive Tim Cook said the new features helped to drive stronger sales in the countries where they were available, such as the US.
Apple iPhone Sales Shrink Slightly as Investors Await AI Payoff
The company has heavily advertised AI features since the latest iPhones were released in September.
2h
on MSN
Apple Earnings Preview: Record Results Expected With China AI Concerns In Focus
Apple’s report Thursday afternoon is the latest in a busy week for earnings and will provide a test for the iPhone maker’s ...
3h
Apple’s Muted AI Spending Is Likely to Continue. DeepSeek Validates the Approach.
Apple continues to spend less than its Magnificent 7 peers on artificial intelligence. Recent reports from Chinese start-up ...
NewsX
12m
Apple’s iOS 18.3 Update Enables ‘Dangerous’ AI Feature by Default: Here’s What You Need to Know
Apple's iOS 18.3 update has introduced a new default setting that automatically activates a potentially dangerous Apple ...
28m
Apple CEO says DeepSeek shows ‘innovation that drives efficiency’
Apple CEO Tim Cook said DeepSeek's AI models represent "innovation that drives efficiency" on his earnings call on Thursday while fielding questions from ...
29m
on MSN
Apple forecasts stronger growth amid AI push, shares rise post-earnings call
While iPhone sales faced headwinds, Apple’s Mac and iPad segments saw significant gains. The company reported $8.99 billion ...
3h
Apple profit tops Wall Street target even as iPhone, China sales fall short
Apple beat Wall Street's quarterly profit estimates on Thursday, but iPhone sales and China revenue for the holiday quarter ...
1d
on MSN
AI Comes to the Apple Orchard—From Pollinating to Picking
Researchers are developing robots that promise to automate a process that has always relied on human workers—and bees.
7h
Apple earnings recap: China and iPhone sales disappoint despite record revenue
Apple's earnings call is today at 5 pm ET. AAPL stock heads into the report down 4% YTD. Analysts are focused on services and ...
7m
Apple shares rise after positive sales outlook signals iPhone recovery
In an interview, Apple CEO Tim Cook said AI features, called Apple Intelligence, are driving sales of the company's new ...
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