Ice cream makers representing about 90% of the U.S. supply of the frozen treat have pledged to remove artificial dyes from their products in less than three years, federal health officials said ...

Key Takeaways 90% of U.S. ice cream brands plan to remove artificial dyes by 2028Experts say removing dyes won’t make ice cream healthy on its ownA new natural blue dye from gardenia fruit was just ...

Companies were not named but they represent ‘more than 90% of the ice cream’; Consumer Brands also works to end colors in school foods.