A clean restroom encourages positive feelings in customers about your business. This is because customers can equate the cleanliness of your company's bathroom with the cleanliness of your entire ...

Understanding the motives and interests of your target market helps in making product decisions, developing a store layout and promoting your business. Product resellers must decide what mix of brand ...

Stakeholders are the people and organizations whose attitudes and actions have an impact on the success of your project or your company. Your stakeholders include employees, labor unions, suppliers, ...

Who doesn't love the smell of fresh bread? Is there a better diet-busting indulgence? Probably not. The bakery industry is a huge business that caters to people's weaknesses for tasty breads, cakes, ...

There are advantageous and disadvantageous of shaking hands in business settings. But if handshakes are part of your work culture, it's important to do it right. The optimal professional handshake ...

The first step toward understanding what a direct channel of distribution offers - also known as a direct marketing channel - is to understand what a channel of distribution is. Simply, a distribution ...

A few decades ago, billboards were an advertising powerhouse. Place your ad by a major highway, and everyone sees it as they go by. In the 21st century, you can reach more people over a wider area ...

When you first enter or are in the business world, you must know how to dress appropriately for any given situation. What you wear for an interview or career fair is likely to differ from your ...

Companies that are growing are always on the lookout for new opportunities. Some of these opportunities present themselves in new countries, while others exist right here at home. In either case, ...

It may seem as if skills and experience are the most important characteristics of an employee, but attitude plays just as big of a role. After all, what good are great professional skills without the ...

Dissonance in marketing causes a conflict or tension within a consumer considering a product purchase. This is usually an uncomfortable feeling for the consumer and usually leads to the buyer taking ...

Without a go-to conflict resolution technique for your workplace, two very different individuals may have a hard time communicating while under stress. That's why it's essential for managers and ...